CHICAGO, Ill. (USA) — October 30, 2007 — SPSS Inc. (Nasdaq: SPSS), a leading worldwide provider of predictive analytics software, today announced it will team with Waterstone Analytics to meet the increasing interest from corporate executives in using best-in-class predictive analytics solutions to gain a competitive edge by optimizing revenue, reducing costs and improving customer retention. Under terms of the agreement, SPSS and Waterstone Analytics will work together to help organizations develop strategies to deploy predictive analytics across the enterprise.
Waterstone Analytics was recently established by WMG Capital to provide expertise to the growing number of companies incorporating advanced – or predictive – analytics across their businesses.
Roger Nelson, Chairman of WMG Capital and formerly Deputy Chairman of Ernst & Young, said, “Waterstone Analytics brings to the market a strong background in collaborating with senior-level executives to solve complex business problems, as well as a deep understanding of the tools and potential of business analytics.”
SPSS enables the Predictive Enterprise by seamlessly integrating predictive analytics within an organization’s IT infrastructure and business processes. This partnership is part of a larger SPSS strategy that empowers leading companies worldwide to leverage predictive analytics best practices with confidence to deliver actionable solutions to challenging business problems.
“More and more companies are realizing the strategic importance of predictive analytics, by expanding its use to a broad-base enterprise solution,” said Jack Noonan, SPSS president and CEO. “Our market-leading solutions, combined with Waterstone Analytic’s strategic insight, will give decision-makers the knowledge and analytical foresight to create value from their most important asset — data — and decrease marketing costs, identify and reduce fraudulent behavior, or minimize risk.”
Eric Pelander, Managing Director of Waterstone Analytics, noted, “We are excited to work closely with SPSS assisting clients in developing and executing their plans to become predictive enterprises. Our experience in analytics strategy, coupled with the specialized capabilities of SPSS in the area of customer analytics leveraging attitudinal data, provides a winning combination for clients.”
Dr. Michael Thompson, Chief Analytics Officer of Waterstone Analytics, added, “In today’s increasingly data-intensive world, the competitiveness of an enterprise depends more and more on its ability to bring the best analytic technologies to bear. SPSS world-class technology makes them a natural partner as we help leading companies develop competitive advantages through business analytics.”
About SPSS Inc.
SPSS Inc. (Nasdaq: SPSS) is a leading global provider of predictive analytics software and solutions. The company’s predictive analytics technology improves business processes by giving organizations forward visibility for decisions made every day. By incorporating predictive analytics into their daily operations, organizations become Predictive Enterprises — able to direct and automate decisions to meet business goals and achieve a measurable competitive advantage. More than 250,000 public sector, academic and commercial customers rely on SPSS technology to help increase revenue, reduce costs and detect and prevent fraud. Founded in 1968, SPSS is headquartered in Chicago, Illinois. For additional information, please visit www.spss.com.
About Waterstone Analytics, LLC
Waterstone Analytics helps clients develop and execute strategies to compete on analytics. Its leaders bring extensive experience from the fields of business strategy and advanced analytics to:
- Develop a winning strategy for competing on analytics
- Identify, quantify, and exploit specific opportunities to use advanced analytics
- Acquire analytic capabilities: human, organizational, and technological.
For additional information, visit www.waterstoneanalytics.com.
Safe Harbor Statement
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